Question- Discuss C2B.

Ans.

Consumer-to-Business (C2B) 

In Consumer-to-Business customer directly contact with business vendors by posting their project work with set budge online so that the needy companies review it and contact the customer directly with bid. The consumer reviews all the bids and selects the company for further processing. A consumer can post his project with a set budget online and within hours companies review the consumer's requirements and bid on the project. The consumer reviews the bids and selects the company that will complete the project. Elance empowers consumers around the world by providing the meeting ground and platform for such transactions.

Customer-to-Business enables a consumer to determine the price of a product and/or service offered by a company. In C2B electronic commerce consumers get a choice of a wide variety of commodities and services, along with the opportunity to specify the range of prices they can afford or are willing to pay for a particular item, service, or commodity. As a result, it reduces the bargaining time, increases the flexibility and creates ease at the point of sale for both the merchant and the consumer.

C2B is a form of electronic commerce where, the transaction, originated by the customer has a set of requirement specifications and specific price for a commodity, service, or items. It is the responsibility of the electronic commerce business entity to match the requirements of the consumers.

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